He says: In order to answer this you would think it depends on what type of designer, yet they all do the same thing - problem solving. They attempt to meet un-met needs by creating new possibilities. To sum up in three words 'creative problem solving'. Its developing methodologies that work. If you want to be innovative you have to learn from the people that have mastered this.
I say: I agree with what was said in this video. Problem solving means requiring a solution. This could take time as it could require using multiple prototypes, but then again it depends what kind of problem needs solving for the extent of creativeness needed. From my last moving image project we had a few problems we needed to solve. We figured our narrative wasn't particularly strong, and the lighting was really dim. In order to solve the lighting problem we had to move location - this involved then changing the narrative anyways as we couldn't produce our original idea.
Summing up the video 'the importance of failing forward'
He says: It's an iterative process- using prototypes allows you to give form, but it's a way of constantly failing. Why? because it is the best way to make steady progress on a difficult challenge. Every misstep achieves one step closer to achieving innovation. His motto is 'fail early and often'. This is one step in the continuous design process.
I say: I partly agree with what he says here. I do believe you learn from your mistakes, not necessarily whilst making them but most definitely after. By receiving feedback also, you are able to use this to propel you forward. Reasons why I disagree are I don't believe designers intend to fail first in order to progress. I think its more having the intention that something will work and then realising it isn't quite what you expected so you try again. Also, prototyping can be an expensive process, whereby making hundreds of prototypes to purposely fail would be a waste of time, money and materials. With all of my project from last term, I either re-designed or re-created another version to improve them, some of which were after receiving feedback. Therefore, personally, in order for me to improve my work, I feel I create more than one, so I am learning and improving on my mistakes. However, I don't fail intentionally to 'fail forward'.
Summing up the video 'ask stupid questions':
He says: Designers are trained to question everything. A joke designers tell about themselves is 'how many designers does it take to change a light bulb?' the answer being 'does it have to be a light bulb?' They are constantly asking themselves 'is this the best way? why are we doing it this way?' Innovation often happens or even begins by someone asking a stupid question. It's not easy to ask stupid questions, it's what designers learn how to ask the right stupid question.
I say: I don't entirely get why its a 'stupid question' when really he is explaining that designers just question everything they do, in order for them to know their process and whether it's the right way to go about it. I can't really think of any stupid questions I may have asked about my recent projects, although someone did ask 'what kind of stupid question would class as asking a stupid question?' Also, off the subject a little, but we found a stupid but also quite realistic question online: 'do blind people see their dreams?' Ha that got me thinking and also laughing about that one.
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